Moral Panic

Daniel Shields

Resources, homework and revision for Mr Shields English and Media classes. Cover photo Kristina Alexanderson / CC BY-NC-SA

The Century of the Self and new digital media

The Century of the Self is a 2002 British television documentary series by Adam Curtis. It focuses on how the work of Sigmund Freud, Anna Freud, and Edward Bernays influenced the way corporations and governments have analyzed, dealt with, and controlled people. This certainly should inform our understanding of digital Britain and who really benefits, audience or institution.

Happiness Machines. Part one

The Engineering of Consent. Part two

There is a Policeman Inside All of Our Heads, He Must Be Destroyed. Part three

Eight People Sipping Wine In Kettering. Part four


Daniel Shields Posted on February 10th, 2015

Alienation and uncertainty

Try to catch Adam Curtis' Bitter Lake on Iplayer. It goes some of the way to explaining our postmodern, post 9/11 disconnect.

Daniel Shields Posted on February 3rd, 2015

Film Case Study Research

Phil Hoad's regular analysis of global box office trends over at the Guardian is very useful for starting off a case study.

Daniel Shields Posted on February 3rd, 2015

Youtube and Independent artists at logger heads

The Guardian has a couple of interesting articles bout the changing face of self promotion for musicians.

Daniel Shields Posted on February 3rd, 2015

Case Study Examples and ideas

Sampomedia's case study on Up There
A field in England
A late quartet
Borrowed time
What Maisie Knew
A series of case studies into American independent film

A list of BFI case studies into unusual distribution models

Daniel Shields Posted on February 3rd, 2015

Manafactured Black male identity

A very considered and thoughtful insight by George the poet into the excesses of construction of identity by marketing on 5 live.
... and David Oyelowo speaks about the worsening 'white wash' in British broadcasting.

Daniel Shields Posted on January 30th, 2015

Constructing disabled identity

The Social Model of disability
Stella Young's intriguing take on the social model of disability
There is a interesting article about actors 'crippling up' in the guardian

Victoria Modesta Prototype Channel 4 Born Risky
The making of...
The Mandeville sisters respond to Prototype
Para-olympic closing ceremony featuring Modesta

Daniel Shields Posted on January 19th, 2015

Targetting audiences

Institutions are effective at focussing on specific audiences. This is an interesting insight into how audience interaction affects an institutions message.

Daniel Shields Posted on January 10th, 2015

Chipotle case study

An interesting if somewhat business oriented approach, but it gives a clear sense of what a good case study can communicate about institutional values and targeting audiences.

Daniel Shields Posted on January 10th, 2015

New Media and wider contexts

This Australian PSA has proven to be the third most successful campaign to date.


It would make the beginning of an interesting case study.

Daniel Shields Posted on January 10th, 2015